Board Policy CA-110: Corporate image, Vision, Mission, and Values

Effective date: 2022-06-21

Corporate image

The Network has the distinctive feature of being a health authority under Francophone governance that must provide the public with services in both official languages. It has chosen to highlight this attribute by adopting the following corporate image:


Working together, toward a healthy population

New Brunswick is facing major challenges with a population that is in overall poorer health than elsewhere in Canada. To achieve its vision, the Network most help the population take charge of their health.

The Network is committed to investing more in illness prevention and health promotion, better equipping people, and working in collaboration with its partners.


Improve the population’s health

We are delivering quality health care and services to meet the population’s needs through engagement, research and evaluation.


Values reflect the organizational culture. Values direct and guide the day-to-day behaviour and practices of employees, medical staff members and volunteers. The Network has adopted the following values:

  • Respect
    We protect people’s dignity. We show openness and willingness to listen and we promote dialogue.
  • Compassion
    We empathize with others and adopt a comforting and non-judgmental approach.
  • Integrity
    We are honest and trustworthy and we protect privacy.
  • Accountability
    We are transparent, responsible and accountable for our actions.
  • Equity
    We provide quality care and services while ensuring the greatest possible access.
  • Engagement
    We are proud to put a lot of effort into and strive for excellence. We value the efforts we make and the work we do. We celebrate our successes.